Forget the Wedge

As a good salesperson, you’re always bombarded with cute little colloquial sayings like “Ask open-ended questions”, “Find the wedge” and “exploit the pain”. While all that is fine and good, I implore you to stop focusing on silly tactics in trying to trick prospects into doing business with you. Instead, focus on value. Now, don’t get me wrong, I’m not …

Tow truck insurance leads

We just launched our 2nd line of leads… Tow trucks! With our towing operation leads, we are following on the success that our agent network is having with our trucking leads. Our focus remains on your ROI. If you write tow trucks, we can bring you towing operations in real-time, the moment they make an insurance quote request. Towing leads …

Preparing To Produce A Transportation Account  

In my last post, I discussed the benefits of dedicating your professional focus to the niche of writing trucking business. As we discussed, the world of transportation insurance is very very nuanced. There are a ton of moving parts! Like gears in a machine, magic happens when those parts line up perfectly. But, if just one part is broken, missing …

Insuring Trucks? Go all in!

Insuring big trucks is not for the faint of heart! While many are attracted to the perfume of the premium (on both the agency and carrier side of the business), few actually understand the level of commitment needed to produce this class of business successfully!   With the incredible amount of education (of yourself, your client and sometimes even your …

Commercial Insurance Leads

You don’t have to look far to find agents that have lost money purchasing commercial insurance leads, (or any type of insurance leads for that matter). We’ve found the following things contribute to an agency wasting their time and money. You work hard for your money. Keep it and invest it wisely! Don’t fish in muddy water How many times is …